Graphic & Vector Design · Original graphic & vector study
Graphic & Vector Design / Brand application study
The HNA Identity
An architectural identity, carried through
- Work shown
- Brand application study
- Status
- Supplied HNA identity with original application concepts
- Role & credit
- Original brand applications built around the logo supplied by HNA Design Studio. Logo design authorship is not attributed here.
The study
An architectural identity, carried through
The brief
A connected presentation system carries HNA Design Studio from its identity into correspondence, project presentations and digital communication.
Approach
The supplied gold-and-charcoal mark anchors the system. Generous space, editorial headings and carefully framed concept imagery give practical studio communications a shared character.
Material direction
HNA gold, charcoal and warm ivory lead the palette, with muted olive supporting the architectural imagery.
What is presented
Ten individual brand application studies with editable SVG compositions. The supplied logo remains vector artwork; presentation layouts that include AI-assisted concept imagery identify that raster content.
Explore the editable artwork
Download the individual SVG compositions. Marks and linework are editable vectors; any embedded concept photography remains raster imagery. Typeface substitution may change the layout on another computer.
- The supplied HNA Design Studio identity ↗
- A palette for space and communication ↗
- Business card concept with confirmed studio contact ↗
- Studio letterhead and correspondence concept ↗
- Residential concept presentation cover ↗
- AI-assisted design presentation board ↗
- Email signature with confirmed name and role ↗
- Digital campaign composition using HNA concept imagery ↗
- Studio signage application concept ↗
- The supplied identity in light and dark applications ↗
Keep exploring
Related work.
Graphic & Vector Design · Original graphic & vector study